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Our Story

Your destination for
smart, waste-free

Here's How It Began For
Wedding Wishlist

...It all began with a conversation. One that took place with a frustrated friend who had just opened the seventh box containing a clock she didn’t care for, and couldn’t carry home with her.

"Too big, too garish, too…everything", she said, sighing at the weight of the wedding gift. Soumya and Darren got married in India, but were moving to Singapore. Rather than rejoicing in post-marital bliss, they were stressed at the prospect of dealing with unusable gifts. They finally ended up taking only 4 of the 200 gifts they got. To top it, they still had to write 200 thank you notes, AND they ended up shopping for things they actually needed to set up their married home!

This incident highlighted the great gift divide for our founder, Kanika Subbiah– the immense gap between gifts received and gifts desired! And so she came up with the idea of a one-stop destination where couples could create a gift registry to tell their guests what they want for the wedding. What started as a gift registry brand for couples soon spiralled into so much more. Every couple we worked with wanted their wedding planning simplified, and as a tech-led company, we could offer solutions. Inching our way into the wedding space, today Wedding Wishlist offers a plethora of services.

About our Founder

Customer Story-rohit

With a Master’s from Dartmouth College and MBA from University of Chicago, Kanika is a passionate entrepreneur who thrives in bringing new ideas to life. She spent 16 years studying and working in the U.S. and was heading Corporate Strategy for The Gymboree Corporation. After moving to Chennai, Kanika started, with the intent of helping millennials have waste-free and socially-conscious weddings.

Why Couples
Wedding Wishlist

Pheroza & Jamshyd Godrej

Pheroza & Jamshyd Godrej

For our friend Subbu's 80th birthday, we made a donation to Cauvery Calling & Balavidyalaya though his charity gift registry. At 80, one cannot think of a better gift than support for causes close to one's heart. It was a pleasure being part of it.
Abeyson & Abdela

Abeyson & Abdela

Our gift registry & website was the best thing we did for our wedding. Setting up our registry was easy, help was just a WhatsApp message away, and our gifting experience was fantastic!
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